Marketing and Advertising
Marketing Translations that Make an Impact – Creative, Culturally Sensitive, and Certified to DIN EN ISO 17100
In today’s globalized world, market success depends on more than just product quality and service—it’s also about how companies communicate with their target audience. Whether it’s a website, an ad campaign, or social media content: anyone aiming to take their brand message global needs more than a direct translation—they need to convey emotions, values, and cultural nuance. That’s exactly where Bohemian Dragomans® steps in with expert marketing translations.
As a language service provider certified under DIN EN ISO 17100, we deliver not only linguistically accurate but also stylistically and culturally compelling marketing translations—for all platforms, markets, and audiences.
What Are Marketing Translations—And What Makes Them Unique?
Marketing translations are a different beast from traditional technical translations. They don’t follow a word-for-word formula but instead require creative and targeted adaptation of the original content. It’s about understanding not only what the text says, but how it says it—tone, style, audience appeal, and cultural subtleties all matter.
Typical marketing content we translate for our clients includes:
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Websites and landing pages
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Advertisements (print & digital)
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Social media content
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Brochures, flyers, product catalogs
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Newsletters and email marketing
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Brand messages and storytelling
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Corporate presentations
The goal: authentic, persuasive, and effective messaging. A successful marketing translation triggers the same emotional response as the original—just in a different language and culture.
Our Strength: Where Creativity Meets Expertise
At Bohemian Dragomans®, we work with a curated network of marketing translators who are not only linguistically fluent but also creatively skilled and culturally attuned. All translators are native speakers with proven marketing experience—be it in B2B, B2C, or niche sectors.
They are supported by seasoned revisors, copywriters, and editors who ensure that every translation is not just correct, but creatively polished and impactful. All our processes comply with the strict quality standards of DIN EN ISO 17100, which sets clear guidelines for translator qualifications, revision workflows, and documentation practices.
Transcreation – When a Literal Translation Just Won’t Cut It
Sometimes a conventional translation isn’t enough—especially when it comes to slogans, headlines, or culturally loaded wordplay. That’s where our transcreation services come into play: a creative process that reimagines your message in a new linguistic and cultural context—always in close coordination with you.
The goal is to retain the core identity of your brand while making sure it resonates just as strongly in the target market. That includes tone, visual language, humor, color symbolism, and cultural norms.
Technology-Driven Efficiency—Without Sacrificing Style
We also rely on cutting-edge CAT tools, translation memory systems, and custom-built style guides and glossaries. These ensure your tone, terminology, and brand identity remain consistent across all content and campaigns—while simultaneously creating time and cost efficiencies through reuse and smart automation.
Our project managers will gladly support you in developing glossaries, maintaining your corporate language, or rolling out your marketing content for international audiences in a structured, scalable way.
Your Benefits with Bohemian Dragomans®:
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Certified to DIN EN ISO 17100
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Native-speaking translators with marketing expertise
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Creative transcreation instead of rigid translation
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Brand consistency through glossaries, style guides, and TMs
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Personalized service from experienced project managers
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Transparent workflows and dedicated points of contact
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Optional 6-eye principle for highly sensitive content
Conclusion: Impactful Global Brand Communication
Marketing texts aren’t just translated—they’re adapted. At Bohemian Dragomans®, we don’t offer one-size-fits-all solutions. Instead, we craft bespoke marketing translations that express your message with creativity, style, and cultural precision. Whether you’re launching a new product, localizing your website, or executing a global campaign—we speak the language of your target audience.